SpendSmart Networks, Inc. (SSPC) dba SMS Masterminds, a national full-service mobile and loyalty marketing agency, has appointed Charles Gerencser as Chief Revenue Officer, a promotion from his previous post as VP of Sales.
“I’m very pleased to be able to reflect Charles’ outstanding contributions to the company with the advancement of his position to Chief Revenue Officer,” explains Alex Minicucci, CEO of SpendSmart.
“From the day he joined the organization, Charles has added tremendous value. His energy and drive to win inspire all of us to perform at our best. He’s also an innovative thinker, finding ways to add new revenue streams for the company while adding value to our licensees. He has delivered on the promise for a consistent, predictable sales channel, and is ready to take on more.”
“I am grateful for this opportunity,” responds Gerencser. “It is a considerable honor to be tasked by Alex our CEO and the rest of the Board to shepherd our revenue growth. This year the drive for additional revenue from existing and new streams has already commenced and the sales team is poised to perform well in 2015.”
Under the direction of Gerencser, SpendSmart exceeded its goal for licensee acquisition in 2014 by ending the year with 171 licensees in North America. This represents a network growth of approximately 110 licensees in 2014, almost tripling the size of the network in one year.
SpendSmart Networks through its SMS Masterminds division provides proprietary loyalty systems and a suite of digital engagement and marketing services that help local merchants build relationships with consumers and drive revenues. These services are implemented and supported by a vast network of certified digital marketing specialists, aka “Certified Masterminds,” who drive revenue and consumer relationships for merchants via loyalty programs, mobile marketing, mobile commerce. Consumers’ dollars go further when they spend it with merchants in the SpendSmart network of merchants, as they receive exclusive deals, earn rewards and ultimately build a connection with their favorite merchants. For more information on SpendSmart, please visit http://www.spendsmartinc.com.
Certain statements in this news release are forward-looking statements under the Private Securities Litigation Reform Act of 1995. Such statements include, but are not limited to, statements about the company’s future revenue and growth including without limitation the number of licenses and other statements that are not historical in nature, particularly those that utilize terminology such as “will,” “positions,” “believe,” “should,” “may,” “intends,” “expects,” “future,” “believes,” “continue,” other words of similar meaning, derivations of such words and the use of future dates. Forward-looking statements by their nature address matters that are, to different degrees, uncertain. Uncertainties and risks may cause SpendSmart Networks’ actual results to be materially different than those expressed in or implied by such forward-looking statements. Particular uncertainties and risks include, among others, uncertainties involved in launching new products or services, achieving market acceptance; uncertainties regarding SpendSmart Networks’ ability to license out its existing products and technologies and license additional products and technologies and the terms of such licenses; and other risks and uncertainties described in SpendSmart Networks’ filings with the Securities and Exchange Commission, including its most recent annual report on Form 10-K/A, and subsequent quarterly reports on Form 10-Q. All forward-looking statements in this newsletter speak only as of the date of this newsletter and are based on SpendSmart Network’s current beliefs and expectations. SpendSmart Networks undertakes no obligation to update or revise any forward-looking statement, whether as a result of new information, future events or otherwise.